Terms of Use
KegelForm · Last updated: November 10, 2026
These Terms of Use ("Terms") govern your use of the KegelForm website at https://www.kegelform.com, the online quiz and checkout pages at https://kegelform.fnlfx.com, the personal account at https://app.kegelform.com and related services (the "Service"), operated by AdProfex Ltd, registration number HE 435565, Omonoias 13, SOHO EMBASSY, 3052 Limassol, Cyprus ("we", "us"). By taking the quiz, making a purchase or using the Service, you agree to these Terms. If you do not agree, do not use the Service.
Please read section 2 before you start: KegelForm is a fitness program, not medical care. Your subscription renews automatically until you cancel (section 4).
1. The Service
KegelForm is an online pelvic floor training program for men. It runs in your web browser; there is no app to install. After you answer a short quiz and buy a plan, your personal account gives you a 24-week program: daily pelvic floor (Kegel) exercises with breathing, guided by an on-screen timer; fitness exercises on some days; a muscle test that tracks how long you can hold a squeeze; a knowledge test; and short learning cards. The program moves through five levels, from lying down to sitting, standing and walking. After the 24 weeks, a short daily maintenance routine is available for as long as your subscription is active.
The exercises, timings and safety notes are based on publicly available pelvic floor exercise leaflets from physiotherapy services of the UK National Health Service (NHS); the sources are listed in the program. KegelForm is not affiliated with or endorsed by the NHS. Your quiz answers are used to describe your goals and prepare your plan summary; they do not change the exercises — every program starts at Level 1.
We may update the content and features of the Service from time to time.
2. Health and safety
KegelForm is a general fitness and wellness program. It is not medical advice, diagnosis or treatment, it is not a medical device, and it does not replace a consultation with a doctor or a pelvic floor physical therapist. Do not use the Service, your quiz answers or your test results to diagnose or treat any condition — including erectile dysfunction, premature ejaculation, urinary incontinence, prostate problems or pelvic pain — and do not stop, delay or change any medical treatment because of the Service. Problems with erections, ejaculation or the bladder can be a sign of another health condition; if you have them, talk to a doctor.
Talk to a doctor before you start if:
- you have a neurological condition — for example, if you have had a stroke or a spinal cord injury, or you have multiple sclerosis;
- you have pain in your pelvis, genitals, lower back or bladder area, pain when you urinate or ejaculate, blood in your urine or semen, or a urinary tract or prostate infection;
- you have recently had surgery on your prostate, bladder, bowel or pelvis, or you are being treated for prostate cancer;
- you have a heart condition, high blood pressure, an injury or another condition that limits physical exercise.
While you use the program:
- Stop any exercise if you feel pain or discomfort, and talk to a doctor if it continues.
- Do not practice by stopping your urine flow midstream. Doing it regularly can keep your bladder from emptying fully. Do your squeezes when you are not using the bathroom.
- Do not hold your breath while you squeeze.
- If you can't feel your muscles squeeze and lift, see a pelvic floor physical therapist.
Results differ from person to person. We do not promise or guarantee any particular result — such as firmer erections, lasting longer, a stronger libido or better bladder control — or that you will notice changes within a particular time. Muscle test and knowledge test results only help you follow your own practice; they are not a medical measurement. If you have a medical emergency, call 911 or your local emergency number.
3. Eligibility and account
You must be at least 18 years old to use the Service. The Service is for adults only and for your own personal use.
Your account is linked to the email address you enter in the quiz. After payment, your personal account opens automatically in the browser you paid in. To sign in later or on another device, you request a one-time sign-in link or a 6-digit code, which we send to that email address; links and codes work once and expire after a short time. A device stays signed in for up to 30 days unless you sign out. You are responsible for the information you provide, for keeping access to your email secure and for all activity under your account.
You must not:
- access another person's account, share your account, impersonate anyone or provide false information, including about your age;
- copy, publish, sell or distribute the program, exercises, animations, texts or other content of the Service, or use automated means (bots, scripts, scrapers) to access the Service;
- interfere with the Service, reverse engineer it or use it for any unlawful purpose.
We may suspend or terminate accounts that breach these rules.
4. Plans, billing and automatic renewal
Purchases are sold by AdProfex Ltd. We offer three subscription plans, which give the same full access to the program and differ only in how often you are billed:
- 4-week plan — renews every 4 weeks;
- 12-week plan — renews every 12 weeks;
- 24-week plan — renews every 24 weeks.
The first billing period of each plan is offered at a discounted introductory price. After the first period, the subscription renews at the regular price of that plan. The introductory price, the regular renewal price and the billing period are shown on the plan page and at checkout before you pay, and are confirmed by email after your purchase together with the date of your first renewal. Prices are in US dollars. Any applicable taxes are shown at checkout. Your bank or card issuer may charge currency conversion or foreign transaction fees.
WHEN YOU BUY A PLAN, YOU AUTHORIZE US TO CHARGE YOUR PAYMENT METHOD THE INTRODUCTORY PRICE TODAY. YOUR SUBSCRIPTION THEN RENEWS AUTOMATICALLY: UNLESS YOU CANCEL BEFORE THE END OF THE FIRST PERIOD, YOUR PAYMENT METHOD IS CHARGED THE REGULAR RENEWAL PRICE SHOWN AT CHECKOUT AT THE END OF THE FIRST PERIOD AND THEN AT THE START OF EACH FOLLOWING PERIOD OF THE SAME LENGTH (4, 12 OR 24 WEEKS), UNTIL YOU CANCEL.
Before each renewal, we send you an email reminder with the renewal date and amount. After each renewal, we send you a receipt. Your personal account always shows your plan, its status and the date of the next charge or the end of your access.
How to cancel. You can cancel at any time, online and without giving a reason:
- in your personal account at https://app.kegelform.com: open Account → My subscription, choose Cancel subscription and confirm with Cancel renewal; or
- by writing to support@kegelform.com from the email address used for the purchase.
Cancellation takes effect at the end of the current billing period: you are not charged again, and you keep access to the program until that date. To avoid a renewal charge, cancel before the renewal date shown in your account. A cancellation request we receive before the renewal date is honored even if we process it after that date. We confirm every cancellation by email. Except as described in our Refund & Cancellation Policy, we do not refund the unused part of a billing period. When your access ends, the program closes; your account and workout history stay saved, and you can buy a new plan at any time.
Payment. Payments by card, Apple Pay or Google Pay are processed by our third-party payment provider, Stripe. We do not receive or store full payment card details. If you pay with Apple Pay or Google Pay, Apple's or Google's own terms also apply to that payment method. You must keep your payment details up to date. If a renewal payment fails, we will retry it over the following days and tell you by email; you keep access until the end of the period you have paid for, and if we cannot collect the payment, your subscription ends.
Price changes. We may change the regular price of a plan for future billing periods. We will tell you by email in advance; the new price applies from your next renewal after the notice, and you can cancel before it takes effect.
Refunds and disputes. Refunds, including our money-back guarantee, are described in our Refund & Cancellation Policy, which forms part of these Terms. If you think a charge is wrong, please contact us first — we can usually resolve it faster than your bank. If you dispute a charge with your bank or card issuer, we may suspend your access while the dispute is open and share information about the purchase and your use of the Service with our payment provider to respond to the dispute. If a charge is reversed in your favor, we may end the subscription it relates to.
5. Intellectual property
The Service, including its software, design, program structure, exercise descriptions, animations, illustrations, texts and other content, belongs to us or our licensors. The NHS leaflets the program is based on belong to their publishers and are referenced as sources. We grant you a personal, non-exclusive, non-transferable, revocable license to use the Service for your own non-commercial purposes while your access lasts.
6. Disclaimer and limitation of liability
You take part in the exercises voluntarily. To the fullest extent permitted by law, the Service, the program and the test results are provided "as is" and "as available", without warranties of any kind, including any warranty that the program is suitable for your health or will achieve any particular result, and we are not liable for indirect, incidental or consequential damages, or for loss of data or profits, arising from your use of or inability to use the Service, or from any decision you make based on it. Nothing in these Terms excludes or limits liability that cannot be excluded or limited under applicable law, or any rights you have as a consumer under the mandatory laws of your state or country of residence.
7. Termination
You may stop using the Service at any time by canceling your subscription and, if you wish, asking us to delete your account at support@kegelform.com. We may suspend or terminate your access if you breach these Terms, including section 3, or if a payment is disputed as described in section 4.
8. Governing law and disputes
These Terms are governed by the laws of the Republic of Cyprus, and the courts of Cyprus have jurisdiction. If you are a consumer, you also keep the protection of the mandatory laws of your state or country of residence and may bring proceedings in its courts. Before starting any legal action, please contact us at support@kegelform.com so that we can try to resolve the matter informally.
9. Changes
We may update these Terms from time to time. The current version is always available at https://www.kegelform.com/terms. We will tell you about material changes in advance by email or on our website. If you continue to use the Service after the changes take effect, you accept the updated Terms. Changes to prices follow section 4.
10. Contact
AdProfex Ltd, registration number HE 435565, Omonoias 13, SOHO EMBASSY, 3052 Limassol, Cyprus. VAT: CY 10435565Y.
Support: support@kegelform.com · Legal: lawyer@adprofex-ltd.com